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Forsee is the largest provider of Mystery Shopping services globally, offering unique opportunities for individuals to provide impactful feedback that helps shape top brands and improves customer experiences globally.

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Experience the Forsee Difference

The world’s largest brands trust Forsee for Mystery Shopping, because our programs are better designed, better executed and drive better impact, but don’t just take our word for it.

Forsee is great. A true partner in every sense of the word. Through rigorous quality control measures, they provide the utmost in data integrity and Mystery Shop program performance. The Forsee team has provided us with strategic insight and actionable recommendations that we have used to inform our investments in dealership relationship management efforts.

Customer Experience, Car manufacturer

Are you delivering on your promises to customers every step of the way?

With Mystery Shopping, Forsee provides objective, unbiased feedback from trained “customers” – Mystery Shoppers – to measure how organizations deliver on Brand and CX promises across markets, touchpoints and channels. The world’s largest brands trust Forsee because our programs are better designed, better executed and drive better impact.

To learn how we can help your organisation consistently deliver against your brand promises, get in touch

What is Mystery Shopping?

Mystery Shopping measures the delivery of brand and Customer Experience (CX) promises made to customers across every customer touchpoint, channel, and market. Through this method of research, Mystery Shoppers are provided a specific set of activities to perform along with a survey to record details about their experience and supporting photos. Forsee then partners with our clients to take corrective action at the site-level and summarise common trends. The insights are used to improve training for staff, understand which elements of the journey might not be working as expected, monitor quality and compliance with regulations – and more. Mystery Shoppers are compensated for their time and get exciting perks, like free train tickets or taxi rides, meals in restaurants, or products they can keep.

OPERATIONS

Evaluate frontline staff performance against brand standards.

REGULATORY COMPLIANCE

Ensure legal requirements are met.

MARKET RESEARCH

Gain competitive intelligence and learn from industry best practices.

HUMAN RESOURCES

Measure the effectiveness of training programs.

MARKETING AND SALES

Assess the impact of new product launches and promotional offers.

SUPPLY CHAIN MANAGEMENT

Optimize channel strategy and partner promotions.

About Forsee

Forsee is one of the world's leading market research companies, operating in 90 markets and employing 18,000 people. Our passionately curious research professionals, analysts, and scientists have built unique multi specialist capabilities that provide true understanding and powerful insights into the actions, opinions, and motivations of citizens, consumers, patients, customers, or employees. Our 75 solutions are based on primary data from our surveys, social media monitoring, and qualitative or observational techniques. Learn more.


To learn how we can help your organization consistently deliver against your brand promises, get in touch.

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